University General Course Catalog 2012-2013

Apr 23, 2024

University General Course Catalog 2012-2013 ARCHIVED CATALOG: LINKS AND CONTENT ARE OUT OF DATE. CHECK WITH YOUR ADVISOR.

MKT 210 - Marketing Principles

(3 units)

Objectives and policies of marketing managers as influenced by marketing institutions, the functions performed and consumer wants and needs in a diverse culture.

Units of Lecture: 3
Offered Every Fall, Spring, and Summer

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