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Jul 01, 2024
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MKT 692 - Advanced Seminar in Marketing (3 units)
Advanced study of selected topics in marketing. Maximum of 6 credits.
Units of Lecture: 3
Offered: Every Fall and Spring
Student Learning Outcomes:
Upon completion of this course:
1. Students will be able to demonstrate in-depth knowledge of selected topics in marketing.
2. Students will be able to analyze marketing strategies from a topic-based perspective.
3. Students will be able to discuss current developments in selected marketing topics.
4. Students will be able to develop marketing metrics for selected topics.
Click here for course scheduling information. | Check course textbook information
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