University General Course Catalog 2020-2021 
    
    May 27, 2024  
University General Course Catalog 2020-2021 ARCHIVED CATALOG: LINKS AND CONTENT ARE OUT OF DATE. CHECK WITH YOUR ADVISOR.

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ART 349 - The Design of Language

(3 units)
Focus on the interpretation of language in visual form; develop an awareness of the visual properties of individual letterforms and symbols and the impact of the design of letters on the meanings of words.

Units of Lecture: 3
Student Learning Outcomes
Upon completion of this course, students will be able to:
1. demonstrate thorough knowledge of the characteristics of individual letterforms.
2. demonstrate skills and techniques in the art and craft of hand-rendering and digital design critical to the study of typography.
3. consider and express their relationships to text and how to use it in both the fine and applied arts.
4. demonstrate competence in the design and rendering of letters.
5. use knowledgeably the vocabulary of typeface anatomy, typography, and graphic arts.
6. consider and discuss the effects of typographic design on communication and visual culture.
7. work independently while identifying and analyzing problems and working thorough possible solutions.


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