University General Course Catalog 2026-2027 (DRAFT) 
    
    May 01, 2026  
University General Course Catalog 2026-2027 (DRAFT)

ENG 406A - Rhetorical Design

(3 units) CO14
This class will introduce design thinking as a method of adapting writing for different rhetorical situations and uses. Students will apply the theory and practice of rhetorical design to create multi-modal documents for classroom, university, and public audiences.

Prerequisite(s): ENG 301  or ENG 303  or at least Junior standing. 

Grading Basis: Graded
Units of Lecture: 3
Offered: Every Spring - Even Years

Student Learning Outcomes
Upon completion of this course, students will be able to:
1. develop a rhetorical vocabulary for analyzing design (for example, text, genre, modality, medium, circulation, users).
2. articulate the rhetorical forces enacted by the choice of a certain design.
3. analyze the audience(s) targeted by a particular design.
4. apply learning from the course and writing major to develop projects of practical significance for specific clients/community partners.


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