University General Course Catalog 2026-2027 
    
    Sep 06, 2026  
University General Course Catalog 2026-2027

SOC 737 - Survey Research Methods

(3 units)
Strategies and techniques of survey research, including planning, sampling, questionnaire construction, coding and data analysis.

Grading Basis: Graded
Units of Lecture: 3
Offered: Every Spring

Student Learning Outcomes
Upon completion of this course, students will be able to:
1. demonstrate familiarity with the many facets of total survey error including coverage error, sampling error, and measurement error.
2. design an original survey including stating survey objectives, selecting a mode(s), designing a sampling strategy, and writing a survey.
3. design survey objectives with planned data analyses in mind.


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