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Sep 07, 2024
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MKT 692 - Advanced Seminar in Marketing (3 units) Advanced study of selected topics in marketing.
Maximum units a student may earn: 6
Grading Basis: Graded Units of Lecture: 3 Offered: Every Fall and Spring
Student Learning Outcomes Upon completion of this course, students will be able to: 1. demonstrate in-depth knowledge of selected topics in marketing. 2. analyze marketing strategies from a topic-based perspective. 3. discuss current developments in selected marketing topics. 4. develop marketing metrics for selected topics.
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