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Dec 21, 2024
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MKT 692 - Advanced Seminar in Marketing (3 units)
Advanced study of selected topics in marketing.
Maximum units a student may earn: 6
Grading Basis: Graded
Units of Lecture: 3
Offered: Every Fall and Spring
Student Learning Outcomes
Upon completion of this course, students will be able to:
1. demonstrate in-depth knowledge of selected topics in marketing.
2. analyze marketing strategies from a topic-based perspective.
3. discuss current developments in selected marketing topics.
4. develop marketing metrics for selected topics.
Click here for course scheduling information. | Check course textbook information
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