University General Course Catalog 2023-2024 
    
    May 16, 2024  
University General Course Catalog 2023-2024

Management and Marketing (Dual Major), B.S. in Bus. Ad.


Complete the requirements belows to earn a Bachelor of Science in Business Administration with majors in both Management and Marketing.

See also program descriptions for Management, B.S. in Bus. Ad.  or Marketing, B.S. in Bus. Ad.  

https://www.unr.edu/degrees/marketing/bs

https://www.unr.edu/business/departments-and-disciplines/management

Student Learning Outcomes


Students will be able to:

  • demonstrate mastery of fundamental business knowledge and practices.
  • possess analytical and critical thinking skills.
  • effectively communicate within a business environment.
  • use information technology to support business analysis and operations.
  • recognize, evaluate and resolve ethical issues, both personally and organizationally.
  • develop a global business perspective and will have the knowledge and skills to conduct business internationally.

Contact Information


Management and Marketing Departments
313 Ansari Business Building 
(775) 784-6993

Pre-majors should contact the College of Business Advising Office
409 Ansari Business Building 
(775) 784-4912

https://www.unr.edu/business/student-resources/advising

Transfer to the University of Nevada, Reno


Use the transfer agreement  and the degree planner (available by clicking  at the top right of this page) to build your plan for graduation with your advisor. Course substitutions not identified on the transfer agreement require UNR advisor approval.

If a major-to-major transfer agreement is not available for your transfer institution, please check the General Core agreement  if available. If neither is available, access Transferology to assist in your planning.

Admission Requirements


All students who are interested in graduating with a B.S. in Business Administration with majors in Management and Marketing start by being declared as “pre-majors.” Pre-majors must complete Core Objectives 1-3, the Pre-Business Core, and a total of 60 units before meeting with an advisor to declare the Management and Marketing dual major. Students must declare their major before they may take any courses in the Upper-Division Business Core.

Graduation Requirements


  • Total Units | 120
  • Cumulative GPA | 2.0
  • University GPA | 2.0
  • Major GPA | 2.0
  • Residency Requirement |  30 Upper-Division Units at UNR
  • Major Residency Requirement | 15 Upper-Division Units in the major at UNR
  • Upper-Division Requirement | 40 Upper-Division Units
  • Business Course Time Limit | Coursework used to complete College of Business and Major requirements must have been completed within the 10 years prior to the year of graduation.

I. Core General Education Requirements (24-30 units)


NOTE: Refer to the Core Curriculum chapter of this catalog for information regarding  the “Core English and Math Completion Policy  .”

Students this major must meet all Core Objectives (CO1 through CO14). Courses satisfying Core Objectives are designated (e.g., CO9) in General Catalog curricula and course descriptions.

A. Composition & Communication; Critical Analysis & Use of Information (3-6 units) - CO1, CO3


B. Quantitative Reasoning (3 units minimum) - CO2


C. Physical & Natural Phenomena (6 units minimum) - CO4, CO4L


Refer to the Core Curriculum chapter for a list of approved CO4/CO4L  courses.

D. Cultures, Societies, & Individuals (3 units) - CO6


E. Artistic Composition, Interpretation, & Expression (3 units) - CO7


Refer to the Core Curriculum chapter for a list of approved CO7  courses.

F. History & Culture; Constitution (6 units) - CO5, CO8


Refer to the Core Curriculum  chapter in this catalog.

II. Additional Core Requirements (0 units maximum)


Students must take courses that satisfy the following Core Objectives. Some or all of these Core Objectives may be satisfied in the Major Requirements (Section IV).  Refer to the Core Curriculum  chapter in this catalog.

A. Science, Technology & Society - CO9


B. Diversity & Equity CO10


C. Global Context - CO11


D. Ethics - CO12


E. Capstone Integration & Synthesis - CO13


F. Application - CO14


III. Additional College Requirements (57 units)


B. Nonbusiness Course Requirements (12 units)


Economics (3 units)


International Business (3 units)


D. Business Capstone (3 units)


IV. Management Major Requirements (12 units)


B. Management Electives (6 units)


Select courses in consultation with your faculty advisor or department area coordinator.

V. Marketing Major Requirement (21 units)


VI. Minor Requirements (0 units)


VII. Electives (0-3 units)


VIII. Recommended Schedule


A. First Year


Second Semester (15 units)


B. Second Year


First Semester (15 units)


Second Semester (15 units)


C. Third Year


D. Fourth Year


First Semester (15 units)


Second Semester (15 units)